And using psychological tricks to influence the behavior of passengers, too.
Uber has begun tracking how some of its users drive in order to see if they are operating their vehicles at unsafe speeds or driving aggressively, reveals The Guardian. The paper says that Uber has been tracking potential dangerous drivers in a limited pilot in Houston, Texas since “late 2015.” The Guardian adds that users in Houston weren’t made aware that their driving methods were being tracked and were only notified when Uber needed to access their smartphone data after a customer complaint, although the company’s privacy statement clearly makes drivers aware that Uber logs their trips and has a right to access their geolocation data.
